Emily Burrows advises clients related to technology-based transactions and the management of trademark portfolios. Emily guides companies developing new product lines through the critical step of creating and protecting their trademarks. For technology clients who license their software products, Emily provides guidance on a broad range of intellectual property protection and enforcement issues related to the transactions. As part of her intellectual property practice, Emily works closely with attorneys in the firm’s corporate group on large and middle-market transactions.
Working with businesses from industries including food and beverage, healthcare, retail, media and technology, Emily’s intellectual property practice involves:
Prior to joining the firm, Emily practiced at a firm in Austin, Texas. She also served as a law clerk to the Honorable Lawrence E. Meyers with the Texas Court of Criminal Appeals.
American Health Lawyers Association (AHLA)
Representation of Genesco Inc. (NYSE: GCO) in its acquisition of Togast, a company that specializes in the design, sourcing and sale of licensed footwear, for $34 million, plus an earnout of up to $34 million
We represented Cracker Barrel Old Country Store, Inc. (Nasdaq: CBRL) in its investment in Denver-based Punch Bowl Social, an award-wining experiential food and beverage concept.
Represented Genesco in its sale of Lids its hat-focused division
Represented a global kidney dialysis company in its negotiation with Epic Systems to replace the company’s homegrown EHR platform with Epic’s Care Everywhere Network
Represented HealthCare BlueBook in its sale to Primus Capital
Represented Aegis Health in its merger with Clariture Health to form Trilliant Health
Represented national purchasing organization in its acquisition of Cleveland-based GPO
Represented national purchasing organization in its acquisition of a mid-market GPO
Served as healthcare regulatory counsel in the company’s merger with LHP Hospital Group
Represented PopHealthCare, LLC in its acquisition by GuideWell Mutual Holdings Corporation
Mid-South Super Lawyers “Rising Star” (2016-2019)
Texas Review of Entertainment & Sports Law — Articles & Notes Editor; Executive Editor
The Review of Litigation — Staff Editor; Assistant Symposium Editor