Bass, Berry & Sims attorney Paige Mills authored an article outlining the risks of sending a cease and desist letter in today’s marketplace and the reasons attorneys should consider sending a “nicer” cease and desist letter. In the article, Paige cites examples of companies sending appropriate and inappropriate cease and desist letters. The article also provides some guidelines on how to craft an effective cease and desist letter in today’s internet-based marketplace.
The article, “It’s Time to Consider a Kinder, Gentler Cease and Desist Letter,” was published by BNA’s Patent, Trademark & Copyright Journal and is available by downloading the PDF below or accessible on BNA’s website (subscription required).