We represented AccentHealth, a portfolio company of M/C Partners and Ridgemont Equity Partners, in its acquisition of New-York based PageScience (formerly Precision Health Media), a pioneer in programmatic advertising targeting for pharmaceutical marketers. Terms of the transaction were not publicly disclosed.
PageScience, formerly Precision Health Media, delivers vast reach and precise page-level targeting to brands. The company is backed by Metamorphic Ventures, Cava Capital, Hub Angels and several individual investors.
AccentHealth is the leading patient education media company at the point-of-care, and as of June 2016, located in 30,000 physician offices and serving 90,000 medical practitioners nationwide.