Bass, Berry & Sims attorneys Janelle Waack and Greg Parker will present at the 2016 Northwest Arkansas Technology Summit. They will present on the topic of, “Who Owns the Future of Retail? Intellectual Property in the Age of Big Data Analytics.” The session will offer participants an opportunity to learn about legal issues related to the ownership, use and potential liability associated with software and data assets in evolving channels of retail.

Session topics will include:

  • An overview of intellectual property rights and legal issues associated with big data analytics of modern retail operations
  • Best strategies to implement to protect software and data assets
  • Recognizing the potential liabilities and risks associated with data assets

The summit will be held on October 7 at the John Q. Hammons Convention Center in Rogers, Arkansas. For more information and registration, visit the NWA Tech Summit website.