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Envision to Sell to KKR for $9.9 Billion

We represented Envision Healthcare Corporation (NYSE: EVHC) in its definitive agreement to sell to KKR in an all-cash transaction for $9.9 billion, including debt. KKR will pay $46 per Envision share in cash to buy the company, marking a 32 percent premium to the company's volume-weighted average share price from November 1, when Envision announced it was considering its options. The transaction is expected to close the fourth quarter of 2018. Read more


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Six Things to Know Before Buying a Physician Practice spotlight

Dermatology, ophthalmology, radiology, urology…the list goes on. Yet, in any physician practice management transaction, there are six key considerations that apply and, if not carefully managed, can derail a transaction. Download the 6 Things to Know Before Buying a Physician Practice to keep your physician practice management transactions on track.

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Paige Mills Cautions Against Use of Social Media in IP Infringements Cases

InsideCounsel.com

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July 22, 2016

Bass, Berry & Sims attorney Paige Mills authored an article that was published by InsideCounsel about how using social media as a defense tactic in intellectual property (IP) infringement disputes can often backfire and create new problems for the alleged infringer. "When faced with a claim of intellectual property infringement, rather than litigate in court, which is expensive and slow, the alleged infringer or junior user tries to sway public opinion by using social media to paint the brand owner as a trademark bully," explains Paige. By doing so, the junior user hopes to force the brand owner to consider a quick and more favorable settlement than otherwise would have been likely.

Although several junior users have had success using these tactics to paint brand owners as bullies, including Chick-fil-A (for trying to stop the use of "Eat More Kale" for t-shirts by an artist in Vermont), the U.S. Olympic Committee (for trying to stop an online knitting community from holding the "Ravelympics") and Proctor & Gamble (for trying to stop the use of "Willa" for pre¬teen skin care products made by an entrepreneurial mom), this tactic can often be dangerous. In the article, Paige explains the downside to this approach and the various arguments the junior user may use in defending this strategy.

The full article "Using Social Media to Defend Against the Trademark Bully" was published by InsideCounsel.com on July 19, 2016, and is available in the PDF below.

This content is part of a series of articles focused on intellectual property issues published by InsideCounsel.com and authored by Bass, Berry & Sims attorneys. Click the links below to read other articles in the series.

Download Document - InsideCounsel (July 19, 2016)

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